01 – Publication | Zwischen Straße und Feed



Zwischen Straße und Feed
Bachelor Proposal (Independent)

Research / Editorial Design



Theoretical Background and Topic Development for the final Thesis.












May Day Demonstration, Munich, 2025. Photographs by © Lennard Wasser

Design & Content: Lennard Wasser
Supervision: Prof. Michael Gais
This project examines the design dimension of political protest using May Day demonstrations and the labor movement as a case study. For over a century, May Day has been both an expression of social struggle and a stage for visual communication.

The research analyzes visual strategies that have developed over time and explores how protest aesthetics respond to social and media changes. Particular attention is given to the shift from analog protest posters to digital formats such as sharepics and social media graphics, reflecting the interaction between physical protest in public space and communication in digital feeds.

Through a visual analysis of historical and contemporary materials, the project compares typography, imagery, color symbolism, and narrative strategies to understand what works in digital contexts and what gains impact in the physical environment of demonstrations.

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